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"If I Fell" by The Beatles
Narrator
That's the sound that's rocked the music world
And, in that world, music or jukeboxes which are equipped
To accept coins in return for recorded Beatle entertainment
Feel the metallic waterfall of dimes, quarters, shillings, marks
Pesos, francs, lyra, yen, and other forms of national coin
And from the back of burro-driven ox-carts in remote sections
Of Latin America, to plush, air-conditioned
Ultra-modern record emporiums of the continent
Eager hands reach for each new Beatle record
Worldwide record sales reportedly
Have already exceeded the 30-million mark
Why? Why, indeed. Certainly a key factor
Is Beatle manager Brian Epstein, who found the long-haired
Version of Aladdin's lamp in a Liverpool cellar
But there's still one more man who's played a key role
In this amazing Beatles story. He certainly doesn't look like a genie
But, on the other hand, he doesn't necessarily look like
An oboe player who once conducted classical music, either
But he was just that. His name: George Martin
He selects the music; the material. And the success of The Beatles
Is a commentary on George Martin's ability. While the formula
For Beatlemania was being sampled on the continent
America's first exposure to The Beatles came in short
Bursts from small record companies unable to marshal
The promotional kickoff needed to properly introduce
The young singers to America
That's when Capitol Records decided to take over distribution
And planned a full-scale, coast-to-coast masterplan
And The Beatles then had the winning combination to meet America
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